Confidently scale your business and your positive impact

Learn how to lead together


Download includes the 5 principles and 6 leadership roles for scaling a sustainable, prosperous company


It's time we start building businesses differently.

Despite the advent of disruptive technologies that have upended the business landscape, the structure of most companies remains largely unchanged, with traditional top-down leadership still the norm.

Could there be a better way to organize work that reflects our modern world—one with nimble, invested leaders rather than disengaged, disinterested employees? The answer is yes! Lead Together offers founders, CEOs and other leaders a radical new way of working and scaling a business. Learn key principles and proven methods for transforming top-down leadership into dynamic human systems of shared responsibility and accountability, through the concepts of self-organizing and self-management. You’ll hear from the leaders of more than sixty scaling businesses at the vanguard of this movement about the on-the-ground challenges and rewards of adopting a new paradigm for work.

Ready to scale faster, together?


Get your free copy of Lead Together

"The authors bring such an ethical framework to commerce that business no longer has to be considered a dirty word. This is twenty-first-century thinking, in which scale no longer means growing your business as big as possible, but--like any living thing--as vibrant and vital as it can manifest."

Douglas Rushkoff named one of the "world's ten most influential intellectuals" by MIT and host of NPR's Team Human



Decide if this way of working is for you

Experiencing frustration and burnout? “Being the single point of accountability and decision-making in this business [or team] is exhausting and stressful. I need others to step up and share this responsibility with me.”

Lacking joy in your work? “The way we’ve been working feels rotten. It is not fun, inspiring or meaningful. There must be a better way. I want to enjoy my work and feel fulfilled.”

Suffering from Ineffectiveness and poor business results? “I am doing all I know how to, running this business to the best of my ability using well-established ways of working . . . and it’s not going as well as it needs to. I’m ready to explore new ideas.”

Intellectually curious and desiring to growth? “I am a game changer and a rebel. What can I learn to help me be a better leader and help our team be more effective and happier?”

Needing to deal with complexity? “There are big problems to be solved and we won’t solve them using the same ways of thinking and doing that created them. We need new ways to thrive within the volatile, uncertain, complex and ambiguous world we now find ourselves in.”


Start Scaling Together by Leading Together

Engage with the team at BASE Associates and become a Scale Together Organization. We'll guide you and your team through an Explore the Future session and help you design your unique Scale Together journey.


Enjoy the results

Replace internal distraction with external results. Convert overwork and overwhelm to relief. Move from doubt to confidence

Meet Brent.

I’m the lead coach at BASE and co-author of the internationally best selling book Lead Together. Our team at BASE works with the founders of fast growing organizations between 5 & 40 people, especially those wanting to build shared responsibility and accountability within their teams.

Our clients are growing the size and impact of their businesses to tackle local and global challenges. Many are motivated by the UN’s Sustainable Development Goals and a desire to lead in ways that feel authentic, inspiring and personally fulfilling. I live in Toronto, Canada. Our team and clients are located around the world.

You Might Be Wondering...

Who wrote Lead Together?

Lead Together is the co-creation of Brent Lowe (Toronto), Susan Basterfield (New Zealand) and Travis Marsh (San Francisco). It was written over two years and is published by Page Two.

Why are we giving chapters away for free?

We’re glad you asked! If you are interested enough to consider exploring the concepts shared in Lead Together, we'd like to build a relationship with you. What's a better way to build a relationship than starting with a gift?

Do I have to read the whole book to understand how to Lead Together?

We created a comprehensive resource for leaders. By reading the first few chapters you'll learn what it means to Lead Together. If you find the first chapters interesting and want to build a scale together organization, we'll send you a free copy of the book as a reference guide.

How can I say thank you for the free chapters?

If you enjoy the chapters and find them helpful, please let us know. It will make our day! Share your learning with colleagues. Experiment. Be bold and try something new.

Ready to confidently scale your business and your positive impact?